Holiday time: 'Slow Down, Kids Around'

We are proud to support the Little Blue Dinosaur Foundation to deliver the successful ‘Holiday Time: Slow Down, Kids Around’ road safety campaign across the MidCoast region.

Locals may be familiar with the colourful signage that pops up during busy holidays periods, with core pedestrian road safety messages to remind drivers to slow down and be vigilant.

The program also urges parents to hold hands with any children in their supervision.

The Little Blue Dinosaur Foundation was founded by parents Michelle and David McLaughlin, following the death of their four-year-old son Tom in a pedestrian road accident in 2014.

Since the foundation began, towns all over Australia have joined with the McLaughlin’s to reinforce the holiday road safety messages and try and prevent more tragedies occurring.

To find out more about the Little Blue Dinosaur Foundation, head to the website